ETCH.

Client: East Tennessee Children’s Hospital
MY role: web designer, illustrator, & front-end developer

This was a custom designed site with personalized illustrations throughout the site that were inspired by ETCH’s physical art throughout their hospital. Other building elements were brought into the design, such as the glowing hover styles, which can be seen over doorways in the building, & a stacked pattern seen on the front of doors. Bringing in these elements gives site visitors a feeling of who ETCH is right at their digital front door.

 

website before:

new website design:

 

Microsite Flexibility

The client also needed a way to display specific location profiles & events more like their own microsite. We created a solution utilizing a Campaign Landing page template & made design and functionality adjustments to meet the needs for both locations and event pages.

location microsite page before:

NEW Location & Event Landing Pages: